Toymaker Lego to introduce representations of female scientists
DOI: 10.1063/PT.5.8050
A reporter at the Los Angeles Times, echoing news outlets worldwide from the BBC
In August, Lego will produce a limited-edition box set called Research Institute, featuring three female scientists in the act of learning more about our world and beyond.
If you buy the set, your little one (or you) can build an astronomer peering into her telescope, a paleontologist using her magnifying glass to examine a dinosaur skeleton, and a chemist mixing solutions in her lab.
(Do you like how many “hers” were in that last sentence? I sure did!)
Research Institute was designed by Ellen Kooijman, a geochemist at the Swedish Museum of Natural History, and a self-confessed Adult Fan of Lego.
In a blog posting
The Washington Post offered a few words
Despite comprising nearly half of the U.S. workforce, and 60 percent of bachelor degree recipients, women filled only 24 percent of science, technology, engineering and math jobs in 2009, according to the Department of Commerce.
It’s an acute problem with no easy solution. But many believe that one piece of the puzzle is broadening the dreams and visions of young girls.
A Lego spokeswoman announces the new “female minifigure set” in a three-minute promotional video
Also at Lego, a representation
---
Steven T. Corneliussen, a media analyst for the American Institute of Physics, monitors three national newspapers, the weeklies Nature and Science, and occasionally other publications. He has published op-eds in the Washington Post and other newspapers, has written for NASA’s history program, and is a science writer at a particle-accelerator laboratory.