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Some PR companies refuse to work for climate deniers

AUG 04, 2014
Physics Today

Guardian : In April both the Guardian and the Washington-based Climate Investigations Center independently surveyed the world’s top 25 public relations firms regarding their views on global warming. Ten of them said they would not represent clients who deny anthropogenic climate change. Among those companies are WPP, Waggener Edstrom Worldwide, Weber Shandwick, Text100, and Finn Partners. Because PR firms are responsible for spreading information and trying to influence public opinion, they have played a key role in the climate change debate. However, many of the firms appear to prefer to remain neutral on such issues, as evidenced by the fact that a majority did not respond to the surveys, regardless of whether or not they had taken on clients promoting action on climate change.

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